Football In running betting is the style of betting where one can bet on live events after they have actually begun. This style of betting was introduced in the middle of the 90’s and caught on like wild fire. The main reason behind the huge popularity of “In running betting” is that punters get a chance to watch the match live and then bet according to the performance of the team or the players. Before the introduction of “In running betting” punters used to put their money based on past analysis and speculations but with the “in running betting” one can analyze the performance of the players as well as the team during a soccer match and change their bets as they please.